Friday, December 17, 2010

Love Buick, Columbia? Love Santa? Connecting the two is an OnStar button away!

For many Columbia residents, driving to see loved ones on Christmas Eve is a common choice.  Naturally, we think that driving to see family in a new Buick from Jim Hudson Buick (the premier Columbia Buick dealer) is an even better choice, in no small part because of the connectivity and safety provided by OnStar service that comes standard for six months with the purchase of a new Buick.  OnStar performs many functions, including providing turn-by-turn navigation, emailing you diagnostic information about your Buick, unlocking the doors should you lock yourself out, and notifying emergency services should you be involved in a serious accident.  This year, OnStar will be providing another crucial function: letting you know where Santa Claus is!

On Christmas Eve, OnStar advisors will be prepared to give subscribers specific location-based updates on Santa Claus’ journey around the world based on data received in partnership with the North American Aerospace Defense Command (NORAD). Beginning at 6 a.m. Eastern on Christmas Eve, if you are an OnStar subscriber you can press the blue OnStar button to request a “Santa Update.” OnStar advisors will share Santa’s whereabouts through 5 a.m. EST Christmas morning. If your Buick doesn't have an OnStar subscription, you can still visit www.noradsanta.org or call 877 HI-NORAD (877-446-6723) for Santa’s location.

“It’s great to provide our customers with a fun, highly informative benefit during the holidays,” said Scott Kubicki, executive director, OnStar Sales, Services and Marketing. “Our advisors also enjoy hearing children’s surprise and joy when they learn that St. Nick is only hours away from their home.”

For more than 54 years NORAD has used its North Warning Radar System, geo-synchronous satellites with infrared sensors and other technologies to monitor Santa’s Christmas Eve travels and share the information with children and families around the world.

All of us at Jim Hudson Buick wish you and yours a wonderful Christmas season.  We will be closed on Christmas Eve and Christmas Day, and will reopen to serve you the following Monday morning.

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